Developed for the 2020 North American Tour of Aida directed by Schele Williams, these concepts reflect the updates made to the script to more clearly center around the titular character of this Elton John and Tim Rice musical.
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Created for Disney’s licensed version of Alan Menken and Stephen Schwartz’s The Hunchback of Notre Dame, these two concepts addressed the authenticity and grit of this new production while playing on the brand equity of the property for a mass audience.
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The artwork for productions at New York Theatre Workshop adheres to their institutional brand while distinguishing each show and providing tone, setting, and story through design.
Featured concepts are from Celine Song’s Endlings, The Bengson’s Hundred Days, and a 40th Anniversary brochure.
Designed for the Off-Broadway production of Songbird, written by Michael Kimmel with music and lyrics by Lauren Pritchard, this artwork captures the Tennessee dive bar that serves as the setting for the musical.
This subscription mailer was created for Roundabout Theatre Company's major subscription renewal campaign, sent to over 15,000 constituents and interpreting the company’s rebrand for the first time.
The artwork development for this Tom Kitt and Brian Yorkey musical was created for the licensing and merchandise, including the original cast recording, and was used by regional theatre companies including La Jolla Playhouse, Signature Theatre, and more.
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This key art exploration for a production of Ahrens & Flaherty's Ragtime, was designed in three distinct concepts for variable marketing and advertising needs.
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The creation of key artwork for The Huntington Theatre in Boston gives each production distinct branding while creating a cohesive aesthetic for each season.
Featured concepts are from Kirsten Greenidge’s Our Daughters Like Pillars, August Wilson’s Joe Turner’s Come and Gone, and Lydia R. Diamond’s adaptation of Toni Morrison’s The Bluest Eye.
Developed for Lively McCabe Entertainment, this artwork served both the world-premiere of this new Joe Iconis musical and the subsequent licensed property through Concord Theatricals.
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This design was created for Ars Nova’s major subscription renewal campaign and carried through in the company’s branding for the season.
This logo design and materials were created for Disney Theatrical Group's sustainable school theatre program Disney Musicals in Schools, a national program serving thousands of students and educators. The aim was to establish a fun, theatrical brand that was youthful and polished.
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This concept was created for the World Premiere of Bess Wohl's Small Mouth Sounds at Ars Nova, aiming to represent the quiet, quirky nature of the play.
In collaboration with Stars in the House creators Seth Rudetsky and James Wesley, this logo and artwork was created to promote the daily show’s fundraising efforts for The Actors Fund.
This branding exercise updated the current version of the Disney on Broadway logo, and created a system of usages for the branding with multi-show uses.
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This branding exploration is for an organization seeking to spark a national commitment to and investment in combatting loneliness and its devastating emotional, physical, and economic consequences. The aim in creating their logo was to represent the feeling of loneliness, while projecting a sharp, established aesthetic.
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